Emma Willis is back with a spring 2020 collection at Next
Emma Willis on leaving her comfort zone, designing her first ever footwear range and bringing a pop of colour to her spring 2020 Edit
A year since launching her first clothing launch for Next, Emma Willis is back with a spring 2020 edit featuring footwear for the very first time. We sat down with the presenter to hear about her latest range which launches online on the 27th February and in store at The Rock Bury on the 10th March.
On Designing Footwear
With five collections already under her belt, this will be the presenter’s first range that features footwear. Emma’s previous collections included lingerie, jewellery and sportswear but this range features shoes and sandals that can be styled for multiple occasions.
“With sandals, I like something that’s super simple and flattering on the legs. I tend to wear flats more in the summer.”
The footwear designs successfully continue her philosophy as a designer, where she prioritises combining style, comfort and affordability for her collections with Next. This season’s pieces are easily adaptable, perfect for any occasion and for taking you from spring into summer.
On Embracing Colour
As well as designing footwear for the first time, Emma has stepped out of her comfort zone with this collection by becoming increasingly adventurous with her colour choices.
While this collection sees pops of red, blue and white present in dresses, skirts and tailoring, past collections have stuck to more muted and neutral tones. This move towards colour is testament to the fact Emma is becoming more comfortable than ever and is seizing the opportunity to explore bold colours and patterns, especially during spring and summertime.
Meanwhile, her favourite pieces from the latest range are a surprising choice for the mum-of-three, who always claimed to favour trousers over dresses.
“I would say my favourite pieces in this collection are surprisingly all the dresses. I honestly think we’ve nailed it. They’re really easy to wear, really versatile, you can wear them to work or out to drinks, they cover up in all the right places. I am for the first time in my life saying that dresses are my favourite bit.”
On Stepping Out Of Comfort Zones
Emma is living proof that stepping out of your comfort zone can yield great results – an approach she tries to pass onto her daughters. She also wants to instil compassion and kindness in them:
“I would like them to know their worth. I want them to be strong in body and mind but also kind and compassionate and caring – I suppose all the things I feel I got from my mum, I hope that they will have got from me and from my mum.”
Emma’s latest spring edit includes a range of leopard, polka dot and Eastern-influenced designs in sizes 6-22. It’s available online from 27th February or in store at The Rock Bury from 10th March.